Evaluate potential in the South-East Asian markets
THE CHALLENGE
A major water utility aspires to penetrate the international municipal water market in Asia (India, Vietnam, Malaysia, Thailand, Myanmar, Taiwan) and required Amane Advisors to:
Analyse specific market needs and local trends, as well as competing market player strategies
Prioritize the markets on which to focus resources and deliver market entry options
OUR APPROACH
Determine priority markets
Quantify the scale of water opportunities by business type
Identify and analyze roles of key organizations for project development
Identify unmet local market needs
Provide a holistic understanding of the market structures
Pinpoint opportunities
Identify and provide details of specific opportunities on the horizon where the company is best positioned
Introduce decision makers and influencers
Achieve market entry
Recommend the priority countries
Provide market approach, including business models, partners, funding sources and risk mitigation strategy
OUR ADDED VALUE
Strong network with international experts capable of discovering information available only locally
Deep understanding of the industry, enabling us to critically assess published and unpublished information
Actionable recommendations based on detailed review of the markets and their context
IMPACT
2 priority countries selected
to focus on in the next year
Future commitment to the strategy agreed
by Senior Executives
Shared understanding
of required future actions
Establishment of international subsidiaries
and partnerships
