Developing pragmatic strategies to access new markets and customers, by identifying where and how to play, focusing on identifying quick wins
ACCELERATE YOUR SALES
From achieving your first commercial sales to expanding globally, Amane Advisors helps promising water companies grow their revenue
We understand the water industry is conservative and that new products, services and technologies take time to be accepted and adopted. With our deep understanding of the water market, guidance from over 120 technical and commercial experts, and a global network of potential clients built over 40 years, Amane helps water companies generate larger sales and create value through:
Strengthening your positioning, drawing upon our insights into customer needs and defining the value you can create to ensure unique positioning to stand out against competition and win locally
Connecting you with potential clients, influencers and partners, with our unrivalled access to key market players and practical support from introductions through to closing deals allowing you to demonstrate your technology and build references in the target markets
Building a long term foundation, through developing and implementing long term sales strategies and tactics for sustained growth in your new markets: local implementation program, sales infrastructure, manufacturing, hiring… everything you need for expanded success. Once you have the winning hand, we disappear
Water market specialists
Over 120 dedicated technical experts across the entire water and wastewater value chain who help position your technology and identify target markets
Unrivalled access to client contacts, built up over lifetimes in the water industry, with potential to transform your business
Proven track record of our approach and methodology
CASE STUDY
INTERNATIONALISING AN INNOVATIVE SLUDGE TREATMENT TECHNOLOGY INTO 6 NEW MARKETS AND GEOGRAPHIES
An innovative start-up wanted to expand from its home country to break into new municipal and industrial markets and drive sales, while mitigating the associated costs and risks
Read moreInsights
October 2021
Plunging into the Residential and Commercial Water Market: Leveraging Growth Opportunities in APAC
With growth outpacing that of the total water market, entering the residential and commercial market is an increasingly attractive proposition for numerous players across the water industry and adjacent markets. This article explores opportunities in the Asia Pacific region, specifically China and India, as the two markets combined are expected to see double-digit growth to bring a market value of $16.0 billion in 2024.
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June 2021
UNCOVERING THE TRUE PROFITABILITY: the landscape of the global water industry
We are often asked by investors and water companies where the highest profitability lies in the global water industry. The water sector is fairly complex, with many attributes making it less than straightforward to answer this question, including a large number of private players with limited transparency on their financial performance, and volatility of company performance from year to year
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November 2020
OPPORTUNITIES AND CHALLENGES FOR INTERNATIONAL PLAYERS IN CHINA’S INDUSTRIAL WATER MARKET
China’s $3.4bn industrial water market is the world’s largest, accounting for one fifth of the global total in 2019. Despite its enormous potential, the market has been quite challenging for many global water companies to penetrate successfully. Amane’s Alex Zhang explains why that is and what opportunities there are for global players.
Read morePartners
Thierry NOEL
Director
Paris
+33 1 75 43 17 00
tnoel@amaneadvisors.com
Alex ZHANG
Managing Partner China
Shanghai
+8613901627668
azhang@amaneadvisors.com
